Turn Any Article into Your Own Content
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You just read a great article and thought: "I could post something like this."But then life gets busy and the tab stays open for weeks…or you forget it altogether."
We built Whaaat AI to make sure that doesn’t happen. You can now turn any article, blog post or page you like into LinkedIn posts, Threads, blog summaries, email campaigns…you name it. And all it takes is pasting a URL.
Paste a link. Let your agents do the rest.
Every Whaaat AI agent (Lin for LinkedIn, Ted for X/Twitter, Bob for blogs, Mel for email...) works with Erik, your Website Scraping Agent. Erik grabs the content from any link you provide and hands it off to the content agent you're using.
You don’t need to copy-paste text or clean up formatting. You just say:
“Lin, use this article and write a LinkedIn post from it.”[paste link]
Or:
“Tex, turn this article into 3 short Threads.”[paste link]
The agents understand what the page is about and instantly start working. You can tweak tone by adding your company preset and brand voice, or add other docs in the knowledge hub to reference.
Use it in your workflow
This is a great move if you:
- Want to share your thoughts on an industry trend
- Want to simplify a complex topic for your audience
- Need inspiration to get started with a post
- Want to build content around third-party articles you like
You can ask your agents to:
- Rewrite it in your brand voice
- Turn it into a LinkedIn carousel idea
- Extract 3 quotes and respond to them
- Create a “What this means for [my audience]” post
- Make a newsletter summary with a link back to the article
Real example
Let’s say you find a great article about AI tools for founders. You can say:
“Lin, here’s a great blog. Turn it into a LinkedIn post that highlights 3 key points for early-stage founders.”[paste link]
Or:
“Mel, turn this article into a newsletter intro with a casual tone and a call to action to try Whaaat AI.”[paste link]
Your agents, with help from Erik, handle the structure, wording, and ideas… while you stay in control of the message.
Some quick prompts you can use:
- "Lin, summarize this article as a LinkedIn post for [audience].”
- “Ted, turn this into a 5-part thread in a casual tone.”
- “Mel, write a newsletter based on this article.”
- “Bob, write a blog inspired by this article but in our own words and style.”
- “Create a content plan using this article as the core topic.”
Why this is so useful
You’re already consuming content. With Whaaat AI, you can act on it instantly. Turn inspiration into execution without switching tools or writing from scratch.
It’s not about copying…it’s about transforming. Your voice. Your take. Your agents doing the heavy lifting.
At Whaaat AI, we always combine the best AI tools and create smart workflows to make your daily work easier.
Try pasting your first link today…your agents are ready.


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